BTW Articles

28 Oct

Get Customizable Marketing Materials for Small Business Saturday

Booksellers can visit American Express’ Shop Small Studio to access a variety of marketing materials to help business owners attract and engage with their customers for the November 28 event.

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27 Oct

#BoxedOut Grabs Headlines Nationwide and Across the Globe

As the #BoxedOut campaign continues, media outlets across the nation — and the world — are speaking with independent booksellers and spreading the message about shopping local.

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28 Oct
credit cards in wallet

November 1 Deadline for IndieCommerce Stores Migrating to New Credit Card Processor

Stores now have until November 1 before they will be charged a 4.5 percent service fee as well as the new 1 percent commission fee.

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28 Oct
Nominate now

Last Call for Nominations for ABA Board of Directors Election

All ABA member booksellers are encouraged to nominate themselves or a fellow bookseller to stand for election to the ABA Board of Directors. The deadline is October 30.

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27 Oct
November Is the New December

November Is the New December: Tell Your Customers to Shop Now

Booksellers are welcome to share these new designs with fellow local businesses to further spread the message to shop early and shop local.

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21 Oct

National Conversation Continues Around #BoxedOut Campaign and Indie Bookstores

Since its launch on Tuesday, October 13, the American Booksellers Association’s national #BoxedOut campaign has reached millions of people and continues to be shared across all types of media.

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20 Oct
Coronavirus Resources for Booksellers

Revisit ABA’s COVID-19 Toolkit for Independent Booksellers

As the COVID-19 outbreak continues to have a significant impact on small businesses, booksellers should revisit ABA’s archive of information for steps to take now and resources for reopening.

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19 Oct
When They Call You a Terrorist Virtual Reading Series, November 5 and 19

Booksellers: Invite Customers to Register for November Reading Series on “When They Call You a Terrorist”

Booksellers can share the link with customers and begin encouraging signups and book purchases now. During registration, attendees can opt to donate to the Black Lives Matter Global Network. 

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20 Oct
Top 10 Things to Know About...

De-escalation to Be the Focus of Upcoming “Top 10 Things to Know About...” Webinars

These sessions, which have limited capacity, will cover a range of de-escalation techniques that are particularly relevant in the context of our current political and social environment. Booksellers should sign up now. 

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19 Oct
credit cards in wallet

Deadline Nears for IndieCommerce Stores Migrating to New Credit Card Processor

Stores now have until November 1 before they will be charged a 4.5 percent service fee as well as the new 1 percent commission fee.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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