BTW Articles

20 Oct
November Is the New December

New Designs Available: November Is the New December

As October turns to November, ABA has created a fresh set of designs to encourage customers to shop early and shop local.

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14 Oct

ABA Launches #BoxedOut Campaign: Booksellers Invited to Join

Designed to market indie bookstores and speak to the critical choice between shopping indie and shopping Amazon, #BoxedOut launches with six indie bookstore installations and a national social media campaign.

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13 Oct
October 2020 Indie Next List e-newsletter featuring The Invisible Life of Addie LaRue

Sign Up to Send the Indie Next List E-Newsletter to Your Customers

The October Indie Next List e-newsletter, featuring the month’s 20 titles with bookseller quotes in addition to a Q&A with the #1 pick, was sent to more than 682,000 customers at 179 ABA member stores.

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13 Oct

Sign Up for IndieCommerce Webinars to Prepare for the Holiday Shopping Season

Remaining topics include marketing, gift guides, and wish lists as well as doing business with schools and nonprofits. Recordings of previously held webinars are available to review.

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14 Oct
When They Call You a Terrorist Virtual Reading Series, November 5 and 19

Registration Now Open for November Reading Series on “When They Call You a Terrorist”

The two-part series will take place on November 5 and November 19 and will focus on Black Lives Matter founder Patrisse Cullors’ young adult book.

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13 Oct
Top 10 Things to Know About...

Next “Top 10 Things to Know About...” Webinar to Look at Creating Safe and Profitable Virtual Events

With the growing number of virtual events across an expanding number of platforms, this session aims to offer booksellers tips, tricks, and guidance on how to create safe yet profitable events in the new digital world.  

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13 Oct
ABA Coffee Break

Join Your Colleagues Every Tuesday for a Virtual Coffee Break

This regular live forum offers booksellers the opportunity to talk with one another about any bookselling-related topics.

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13 Oct
Overlapping speech bubbles simulating conversation

ABA to Hold BIPOC Bookseller Forum With CEO Allison Hill

This is an opportunity for BIPOC — Black, Indigenous, or People of Color — booksellers and bookstore owners to talk with ABA CEO Allison Hill about any topics they wish.

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13 Oct
Nominate now

Former ABA President Robert Sindelar on Joining the ABA Board of Directors

“One thing that stopped me from trying to join the board earlier was I was kind of waiting to be invited,” said Sindelar. “That’s the wrong approach. If it’s right for you, you should nominate yourself.”

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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