E-commerce Overview: What the Pandemic Has Taught Us About Buying Habits and Consumer Trends

E-commerce Overview: What the Pandemic Has Taught Us About Buying Habits and Consumer Trends (June 22, 2022)

Over the last two years, the IndieCommerce team has observed and analyzed consumer e-commerce buying habits as all consumers were forced to adapt to online shopping throughout the public health crisis. In this feature talk, Phillip Davies, ABA’s Director of E-Commerce, will give attendees an e-commerce market overview and share assessments on consumer buying habits. Afterward, booksellers will meet in Buzz Groups to discuss how they can optimize what they’ve learned to continue to drive online sales.

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E-commerce Overview: What the Pandemic Has Taught Us About Buying Habits and Consumer Trends
E-commerce Overview: What the Pandemic Has Taught Us About Buying Habits and Consumer Trends (June 22, 2022)

Over the last two years, the IndieCommerce team has observed and analyzed consumer e-commerce buying habits as all consumers were forced to adapt to online shopping throughout the public health crisis. In this feature talk, Phillip Davies, ABA’s Director of E-Commerce, will give attendees an e-commerce market overview and share assessments on consumer buying habits. Afterward, booksellers will meet in Buzz Groups to discuss how they can optimize what they’ve learned to continue to drive online sales.

Tags:
E-commerce Overview: What the Pandemic Has Taught Us About Buying Habits and Consumer Trends

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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