Roundtable: Optimizing Sales with Gift Bundles, Curated Boxes & Sidelines

Roundtable: Optimizing Sales with Gift Bundles, Curated Boxes & Sidelines (September 1, 2021)

Gift bundles, mystery bundles, themed subscription boxes, and sidelines are a strategic way to drive sales. Booksellers attending this discussion can share how they have used the idea of bundles to increase sales. Examples of discussion topics are how bookstores are balancing the number of items in a bundle, how they are marketing the bundle as a product they have to offer, and the variety of sidelines and non-book items they are including.

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Roundtable: Optimizing Sales with Gift Bundles, Curated Boxes & Sidelines

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