IndieCommerce

Even though sales are down compared to the sales anomaly that was the year 2020, online sales revenue is up 369.19 percent from what was “normal” for most stores in pre-COVID 2019.

If you receive a suspicious email, do not open any links or attached documents.

The dips and rises in traffic and sales that you may be seeing in your Google analytics report may reflect normal seasonal and weekly fluctuations in online traffic and sales

Here are the titles included in the Summer Reading Group Guide e-newsletter.

Take a look at some of the education sessions ABA hosted during the month of April.

IBD 2021 had the highest e-commerce conversion rate (the percentage of online shoppers that complete a transaction) we’ve seen in April 2021.

Despite the slight drop in the e-commerce conversion rate last week, the 8.74 percent increase in the number of online shoppers resulted in a 4.13 percent increase in online sales over the past 7 days

The e-commerce conversion rate over the past week is 182.63 percent higher than the same week in 2019.

The results to one question seem to support the idea that most customers (79.29 percent) know what they are going to buy when shopping online.

While normal consumer behavior for the holiday, the sales decline may have been more pronounced due to good weather and more social activity as COVID vaccines become more accessible.

Following a big news day regarding Dr. Seuss, IndieCommerce sales have remained steady. 

Here’s the latest news for booksellers using ABA’s IndieCommerce and IndieLite e-commerce platforms.