Want to reach independent booksellers? ABA offers a variety of ways to do so, whether you’re a publisher (large or small) or a self-published author.
And if you’re an ABA member bookseller, we have options for you, too: free Classified Ads are a benefit of membership.
Ads on ABA's Trade Website and in the Bookselling This Week E-Newsletter and on the Web
These ads are booked through Naylor, an ABA advertising agent.
ABA's Trade Website (www.bookweb.org)
The official ABA website is a great way to reach member and non-member visitors and reinforce your marketing message. On BookWeb, ABA members and other industry professionals learn about upcoming association events and industry news, discover ways to maximize their ABA membership, view the latest edition of Bookselling This Week and much more. Advertising on www.bookweb.org offers several cost-effective opportunities to position your company as a leader in front of an influential group of retail bookselling professionals.
Click here to view Naylor's rate card for advertising on BookWeb.
Bookselling This Week (BTW) E-Newsletter and on the Web
Now more than ever, professionals consume information on the go. Bookselling This Week appears on the web and is also sent out via email as a weekly e-newsletter, reaching the inbox of more than 13,000 industry professionals. Bookselling This Week allows members to stay informed about timely industry topics and association news whether they are in the office or on the road.
Click here to view Naylor's rate card for advertising in Bookselling This Week.
For more information, or to reserve your ad space, please contact Nick Manis via e-mail, or at (800) 796-2638 ext. 2638.
Rent the ABA Mailing List and Contact Stores Directly: For ABA Members Only
Use this printer-ready order form for renting the ABA mailing list in a variety of formats, or e-mail Tina Pallogudis for pricing and details. For ABA members only. (To join, click here.)
BTW Classified Ads
BTW is the voice for independent booksellers nationwide. From ABA initiatives to bookstore openings, updates on ABA member services to ABFFE's advocacy-related activities, BTW is a trusted, free resource for independents. >Click here to read the latest news
In addition to booksellers, BTW is read by publishers, agents, writers, distributors, wholesalers, and the media. Circulation is 13,000, and it publishes via weekly e-mail flash every Thursday.
The Details:
- Classifieds appear on a dedicated page on the BTW website >Here's a sample
- All Regular ABA Member Bookstores in good standing may have up to four free 50-word, two-week Classified Ad insertions per calendar year.
- Additional ads may be purchased at a 25% discount off the regular rate.
Rates for Non-Members:
Classified (non-commissionable): $22.50 per seven words, 28-word minimum.Note: All classified ads require prepayment.
How to Place a Classified Ad:
Contact Elizabeth Knapp via e-mail or (800) 637-0037, ext. 6620, to get started!